Wiley Video: “Numbers in Action”

25 May

The video for English grime rapper Wiley’s latest track has been snaking its way through the internet for a little over a month now, so I know I’m not breaking any ground posting it here, but I feel compelled to share it because it encompasses and personifies everything I love about grime: industrial cool, stark, hot beats and gangsta British accents.

Plus, I love how video directors Chris Barrett and Luke Taylor of the direction team Us are obviously tipping their hats to the Sesame Street numbers video segments we all jammed to in our wee years. All this video needs is an occasional loop of Super Grover flying (read: falling) through the air.

Get a behind-the-scenes look at the video on Pitchfork.


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